Rosa María Bayardo Cabrera leads the Colima governor market at 78% as the designated Morena-PT-PVEM coordinator for the 2027 gubernatorial race, following her August 2026 selection after internal surveys and registration in the June party process. Her position stems from prior service as Manzanillo mayor and close ties to incumbent governor Indira Vizcaíno, providing organizational and institutional continuity within the ruling coalition ahead of the election. Lower-priced opposition figures such as Riult Rivera Gutiérrez and Gabriela Benavides Cobos reflect limited early polling traction outside the dominant coalition, while other listed aspirants remain sidelined after the internal outcome. No major new developments have shifted positioning in the past month.